When you plan to launch a dietary supplement line, choosing between OEM and ODM is one of the first critical decisions. Many first-time brand owners mix up these two cooperation models.

OEM (Contract Manufacturing)  You own the formula, specification and intellectual property. We follow your exact formula, dosage and packaging requirements for mass production. Best for: Brands with in-house R&D, proprietary formulas, or exclusive ingredient IP. AOXIN supports low to large batch OEM for tablets, hard capsules, soft capsules, powder, granules and stick sachets. We provide full GMP production, in-house quality inspection and export documents.

ODM (Original Design Manufacturing) Our team delivers the whole product solution: market trend analysis, concept planning, formula design, trial production, packaging suggestion and sales support. You select and customize the ready formula, then put your brand label on it. Best for: Startups, distributors who want faster time-to-market and lower upfront R&D cost. Our Japanese entity Shimada Pharmaceutical also provides local ODM services at our Shizuoka factory, for customers targeting the Japan market.

Many projects actually use a hybrid model: adjust our existing ODM base formula with your special ingredients, then proceed to OEM production.

Key comparison highlights:

• ODM: 6–10 weeks lead time, faster launch
• OEM: 12–16 weeks typically, full formula ownership
• Both models: Strict confidentiality agreement (NDA) available upon request